PETMETRIX website hero banner background graphic, white with a green swirl pattern or differing contrast and intensity

PULSE Archive

Weekly companion animal health commercial intelligence, delivered Thursday.

Sign Up for PULSE (Free)

Showing editions for: Telehealth / VCPR

2 editions found

View all editions
2026-W12 10 min read

First Contact Shifts to State Rules and Memberships

Three state policy moves and one membership launch hit the same control point this week: who reaches the pet owner first and where the case goes next. Georgia, Washington, and Connecticut each moved a remote-care or staffing bill, while Thrive added after-hours advice, booking, and live call-note sharing to Thrive Plus.
  • 2026
  • Clinic Workflow
  • Telehealth / VCPR
Read edition
2026-W11 14 min read

State Rules Reset Clinic Control

State policy drove this week’s biggest pet Rx signals. New telehealth, VCPR, dispensing, and licensure moves in four states, plus FDA’s first generic injectable robenacoxib approval, reshaped clinic control over follow-up, hiring speed, and formulary economics.
  • 2026
  • Clinic Workflow
  • Dispensing & Pharmacy
Read edition